No doubt, WordPress is one of the best CMS platforms to create a website quickly & cost-effectively.
When you choose WordPress to build your website, you can save more than 30% on your web development cost.
Not only this, but the WordPress developers are also available easily and they charge too low for their services as well.
But everything comes with some price. With WordPress, comes responsibility.
The responsibility to make the website error-free.
If you also have a WordPress website, this blog post may help you. In this blog post, we have shared 6 crucial mistakes that you must avoid on your WordPress website.
Let’s dive in!
#1 Not securing the website
This is perhaps the most common mistake that most webmasters do. They never pay attention to the security of their WordPress website.
WordPress being a popular CMS Platform is always on the hit-list of hackers.
Since the architecture of a WordPress website is well-known to most hackers, it becomes easier for them to crack the site and do whatever they want to do.
How can your WordPress developer protect your website?
- By changing the default username and URL of the admin backend.
- By ensuring that all the passwords (FTP, cPanel, admin, etc.) are strong.
- By making sure that all the plugins of the website belong to reliable developers.
- By restricting the access to the crucial files such as “wp-config.phpp”, “.htaccess” etc.
Recommended post: 10 Ways to secure a WordPress website from hackers
#2 Not taking backups
No matter how secured & efficient your website is, you still may face some downtime or errors on your site which may take some time for the WordPress developer to fix.
To avoid this kind of chaos, you must ensure that you take the backups of your website regularly.
When you have a backup of the latest version of your website, it becomes easier for you or your website developer to restore it if an emergency arises.
Fortunately, if you are using WordPress, you have a lot of options to install a backup plugin with your website. These plugins will automatically take the backup of all the files and database of your website.
Below are some of the great WordPress plugins to backup your website:
#3 Not thinking about SEO
One of the primary objectives to create a website is to get business out of it. And when it comes to getting business from a website, the traffic matters a lot. Not just traffic, but quality traffic.
SEO is the best medium for small businesses to get quality traffic on their websites. But sadly, not all website owners take the benefit of SEO to grow their small businesses.
Not adding the SEO elements on your website is a crucial mistake that could make.
SEO starts from the website itself. Therefore, while creating a website, you or your WordPress developer should consider SEO seriously for the website.
Below are some of the things that you could do to make your website SEO-friendly:
- Add an SEO plugin such as “Yoast SEO”.
- Create an XML sitemap and add it to your Google Webmasters account.
- Write SEO-oriented content.
- Pay attention to the loading speed of your website.
- Make sure that your website is mobile-friendly (responsive).
#4 Not taking care of themes & plugins
The plugins and theme are the two most important pillars of any WordPress website. If you take care of these 2 pillars, you will never face any issues on your website.
Below are a few tips for you to take care of the plugins & theme of your WordPress website:
- Always make sure that all the plugins on your website are up-to-date.
- Keep updating the theme of your website as well.
- Always make sure that your developer integrates the plugins from reliable sources only.
- Never edit any file directly from the theme editor section of your WordPress backend.
- Make sure that your website uses only those plugins which have been updated recently.
- Always remove unused plugins & themes from your website.
#5 Not taking care of the loading time
The loading time of a website determines, to some extent, its success. Slow-loading websites tend to have a high bounce rate and a low user engagement rate.
Sadly, most of the webmasters never pay attention to the loading time of their websites because they are not aware of it at all.
How can you check the loading speed of your website?
You can use a reliable yet free online tool like https://tools.pingdom.com to check how much time your website takes to load in different regions/countries.
Although it’s a critical issue if the loading speed of your website is too low, it’s not difficult to fix this problem.
Your web developer can optimize the loading speed of your website by:
- Installing a cache plugin with your WordPress website.
- Minifying CSS & JS codes.
- Optimizing the images of your website.
- Updating all the plugins and themes to their latest versions.
- Leveraging CDN (content delivery network)
- Using reliable & efficient web hosting.
#6 Not customizing permalinks
If you are serious about SEO, you must enabled & customize the permalinks on your WordPress website.
What permalinks do?
The permalinks on your WordPress website define the pattern of URLs of all the webpages of your site. It’s important to make sure that the links of your website are optimized & logical.
How to set permalinks on a WordPress website?
All you have to do is go to Settings > Permalink and choose the custom permalink.